A ray of light at the end of the tunnel: Ad Age reports that ad agencies are finally getting their dander up over compensation. That’s a welcome bit of news to concerned blogs everywhere – like this one – that believe the pendulum has swung too far to the austere side of the ledger in the matter of providing agencies with a living wage.
Let’s make the marketing departments of clients part of the conversation, as well.
November 11, 2009 at 11:38 pm |
[...] through demand-side agencies, there is no harm in this. Perhaps it will serve as a conduit to help fix agency comp so that life can continue on a transparent basis ultimately favorable and necessary to [...]